Making that Personal Connection with Your Detailing Clients
Author Jeffrey Gitomer has a wonderful quote I love: “Customer satisfaction is worthless. Customer loyalty is priceless”. I believe connecting with your clients is one of the most important elements in marketing your business.
When you connect, you lock in the emotional side of people, and you become far more than a detailer to them. When this occurs, you are at a level that makes a relationship bulletproof. Connection means long-term benefits for both you and your clients, which is something too many detailers fail to establish with their client base. Don’t make that mistake in your detailing business. Connect in a BIG way!
Detailing Success Blog
Detailing Success was founded in 2004 by Renny Doyle - A high-level auto detailer-turned-trainer that is passionate about helping other professional detailers transform their detailing businesses and in turn, their lives. By helping them refine their skills in the various tasks that come with owning and operating a professional auto detailing shop, Renny has trained and mentored over 500 detailing entrepreneurs from around the globe and detailed well over 4000 aircraft. Also known as "The Detailer of Air Force One", the proud founding member of The Detail Mafia, the author of “How to Start a Home-Based Detailing Car Detailing Business", and a co-creator of the P&S Double Black line of detailing products, Renny was inducted into the International Detailing Association (IDA) Hall of Fame in 2019.
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