Take Steps to Ensure Your Clients Return
When you go to the store and buy something, have your car worked on, or have a service technician out to your house, what happens next? Most of the time the answer is nothing!
Imagine how you would feel if you got a thank you note in the mail a few days later? You would feel special, you would feel appreciated, and I guarantee you would be excited to do business with that person or business again.
I’ve been on the receiving end of a nice thank you note a few times, and it’s a great thing! The fact that someone took the time to send a simple note was enough to make them stand out in a crowd of the hundreds of other businesses I have purchased from over the years. It’s a small gesture, but those few companies and brands that have done this now have special place in my heart, and more importantly, they have my future business.
Now imagine the impact you can make not just on your clients, but on your business if you take the time to write a few lines and invest in a stamp. It can and will be massive! Instead of just hoping your customers will return, take steps to ensure they will return. Differentiate yourself from your competition and set yourself apart. It’s easier than you think.