Who Knows About You?
New detailers ask me all the time what type of marketing they should direct their time and money towards? Google? Facebook? Instagram? Although those should all be part of your marketing plan, my top recommendation is to become famous in your market earn referrals.
By getting out and becoming known and likable, people will share your name and services with others. Just like when you put money in the bank and it pays you interest, when you are well known, your reputation, business, and profits are compounded.
I love compounding new clients, as this is the best form of growth a small business could wish for. It develops clients already sewn into the fabric of your business because they were a referral from someone they trust. As a business owner, how can you beat that level of connection? You can’t!